About the project
For over thirty years, Bontà Lucane has been producing savory baked specialties, appreciated by hundreds of customers around the world, for which they keep the doses and ingredients handed down from generation to generation unchanged, without the use of preservatives and / or additives.
Honegger, who for over 50 years has been a leader in trade fair marketing, on the occasion of TUTTOFOOD the b2b fair for the agro-food ecosystem attended by over 150 thousand visitors, oversaw the design and construction of the set-up of the Bontà exhibition space Lucane, creating a stand of 18 square meters. The project envisages on the left side an exhibition area built on several levels to enhance and ensure a better display of the product, while on the right side we wanted to focus everything on corporate communication by creating a wall entirely customized with graphic elements.