About the project
Alphamac company deals with extrusion blow molding, and is based in the so-called “Italian packaging valley”, in Ozzano nell'Emilia. Not a production plant, but a research and development centre, a space dedicated to innovation in fluid packaging and a permanent showroom. The business model on which the company was founded has allowed Alphamac to create a lean structure, which includes high value activities, fully preserving the company know-how and coordinating a network of partners for the management of outsourced production activities.
Alphamac took part in interplastica in 2020, the 23rd international plastics and rubber exhibition held in Moscow in January. The event is among the offers of the so-called "interpack alliance", the umbrella of trade fairs dedicated to the processing & packaging sector which includes, among others, upakovka and interpack from Messe Düsseldorf. Interplastica and upakovka, which took place simultaneously, registered almost 25,000 visitors for 937 exhibitors from 40 countries. Alphamac entrusted the design of its 35 square meter exhibition space to Honegger, a Milan-based company with 50 years of experience in trade fair marketing at an international level. In addition to the realization of the stand, Honegger was responsible for the promotion of the interplastica and upakovka fairs in Italy.